Hannah Watts

Read Article

Retail Voodoo, LLC • 28th June 2018

How Your Brand Can Survive Industry Disruption and Technological Change

In short, a burning platform is a product, service, or even industry that, in light of technological advancement or changing consumer trends, is for all intents and purposes destined to become obsolete. Take the gym industry, for example. The proverbial fire has yet to burn your local Gold’s Gym or Snap Fitness down, but I think the spark is there. The big trend in fitness right now is mass customization, but more specifically, mass customization married with convenience. If you can meet with

Read Article

Retail Voodoo, LLC • 28th June 2018

Watch Out: Top Indicators of Your Consumer Brand's Performance Problem

Strangely enough, we often find employee disengagement and culture problems most prevalent in companies that, for all intents and purposes, should be thriving. Maybe the timing is just right for their brand or product line to come into the marketplace. Or perhaps there’s enough operational significance to ensure widespread manufacturing and distribution. Whatever the reason, from the outside looking in, these are companies that look like they have it together. On the inside, however, these com

Read Article

Newfangled • 16th April 2018

How to Do Content Marketing Without Actually Writing Your Content

The two most significant barriers to effective marketing are 1. committing to a strong, differentiated unique value proposition, and 2. consistently creating insightful, empathetic content that supports that positioning and sharpens your expertise. For years, we’ve tried to help the firms we work with crack the content part of that equation—and sometimes we’ve been more successful than others. For many of our clients, our content consulting program and matrix have worked wonders. All they neede

Dynamic Office Services • 28th June 2018

Dynamic Office Services

Dynamic Office Services is proud to be the Triangle’s premier office furniture store and office services provider. From delivering new, used and refurbished office furniture at affordable prices, to assisting with furniture installation, we’ve helped businesses in Raleigh, Durham, Cary and beyond meet all their commercial office furniture needs.

Lufkin Control Series • 28th June 2018

Lufkin® Control Series™

When it comes to serious construction jobs, there's no substitute for a dependable measuring tape. Get the job done faster with the brand-new Control Series™ tape measure from Lufkin®! Unlike traditional tape measures, the innovative Drag Strip™ feature provides finger access for retraction control allowing smooth, easy retraction with just the touch of a finger. Featuring a 10-foot standout, wide end-hook and durable design, this state-of-the-art measuring tape delivers unparalleled accuracy a

Crabtree Valley Mall • 28th June 2018

Crabtree Valley Mall

Crabtree Valley Mall is well-known throughout the Southeast for its selection of exclusive and designer stores. We are home to some of the most sought-after shops in the Raleigh area and beyond, including the Apple Store, H&M, The North Face, Coach, Michael Kors and many more.

Seegars Fence Company • 28th June 2018

Seegars Fence Company

Seegars Fence Company is the oldest family-owned and operated fence company in the Mid-Atlantic. That experience is reflected in our commitment to providing only the highest quality products and most professional service available in NC, SC, and VA — all at an affordable price.

Eschelon Experiences • 28th June 2018

Eschelon Experiences

Walk into an Eschelon Experiences establishment and you’ll notice right away — we do things a little differently around here. Although we’re located in Raleigh and Durham, NC, our restaurants aren’t quite like anything you’ll see — or taste — anywhere else in the Triangle.

Hookboard • 28th June 2018

HookBoard

HookBoard is... A collaborative social learning site dedicated to connecting knowledgeable educators with students interested in advanced instruction on particular topics or subject disciplines — all within a one-of-a-kind, interactive learning environment.